Vince Craine’s - Marketing Journey

The day was July 13th - the place Delray Beach Florida,

It all started when I saw the Mike was offering a day with Rich Schefren and himself as a bonus when you bought Rich’s GPS 2.0. Yes this was expensive as it was a complete business course, But… The bonus was to hard to pass up, I mean if you had a chance to spend a whole day with the most saud after Guru on the planet and a multimillionaire - would you take advantage of it?

So I made arrangements to fly down and stay at the Marriott only a few blocks from Rich’s office, so I did not need a car. But let me tell you walking even a 10:00 am the sun is very hot and a few blocks seem to take forever. But when I finally made it I noticed the office was just a little place hidden in the back.

I said to myself, they do 28 million out of here. Now this was not a shoe box but it was not a huge place either. As we were given a tour every room had a purpose especially Rich’s video room were he does all his free webinars from. Equipment in this room alone was worth a quarter of a million dollars.

As we met everyone of his employees, we saw that Rich had recruited some the best marketers, programmers and copywriters in the world and they all had the best equipment money could buy.
Now I was slowly starting to see how they could accomplish this.

When we first came in Rich and Mike were not their, I think Rich went to pick up Mike at the airport because they both showed up about noon time just in time for lunch. The earlier part of the the day Brian and Tom their mangers told us about their operations and how they work. When Rich and Mike arrived…

We all were all invited for lunch for (Thai Food). I had no idea what was on the menu so I played it safe and had the chicken Teriyaki. Some of the guys ordered some impressive looking plates.

Anyhow… I had the pleasure to sit next to Mike and Rich. They were talking small talk for a while because they are great friends. As I was listening to the other marketers that bought though the bonus also, Mike started to talk about his Las Vegas Seminar coming up and his new project Tweet Glide. So I introduced myself and started to talk about our own twitter software and what it did and how we out preformed Hummingbird in a weekly showdown.

Mike seemed to be very interested and said we will talk more about this at the next break. So we left the restaurant and headed back to the office. When we got in the office everyone started to realize both these Guru’s on the internet were just very nice down to earth guys. Now was what I was here for, to ask Rich and Mike questions and get the real answers that were proven and time tested to work. As I listen to both of them speak you saw that they had a real marketing team behind them and they both did what they were great at.

Rich loves to read books and when it comes to writing he will spend several days or a weeks writing a blog post. The main theme he was trying to get across to us is to be great at one thing and out source the other parts. Don’t try to be a one man show because being a jack of all trades in Internet marketing or any other niche will fall short.

Now Mike is a software developer and great at PPC. (pay per click) and he really stole the show. He gave us a lot of great ideas but what he did that impressed me is he went around the room one by one and asked you about your business and what you wanted to do to improve it. He found out what the things were that were holding each of us back and Rich add to the conversation with his vast knowledge in direct sales and Internet marketing.

I bet they spent half hour on each of us or more and what I was waiting for to happen, never happened. Their was no pitch fest to buy anything, just real experts teaching each of us about our own business, this blew me away. If you ever get to take Mike Filsaime’s Cruise - jump on it, because Mike and Rich are to people who really care about the new marketers on the internet. Mike Cruise will have all the top marketers in the world and I can not wait to meet them if they are anything like Rich Schefren & Mike Filsaime.